Evoke Emotions to Build Your Brand

Today is Friday and I find myself swimming in desperation to find some inspiration.  A bright shining star in the sky of creativity that can point me in the direction of some unique design, welcoming tone, and memorable voice.  Is that too much to ask here at the end of a hard week? Essentially, I [...]

Spend Too Little on Web Design and You’re Getting RIPPED OFF!

Whoa! I’m sure you’re thinking “Wait Dave… you’ve got it backwards.” Sure, sure… I understand. As most business owners are trained to think, you want your website expense to be as little as possible. You also love the taste of Dom Perignon but can only afford Mums. You might think that cheaper is better in [...]

Linguistic Miracle = Text Messaging

True confession time: I LOVE my local library! If it was a woman, I would totally marry her and make sweet, sweet love to her every night. That is, if she were super-hot, athletic, sandy-blonde, funny, smart and ummm, oh yeah… didn’t mind me picking my toenails in bed. But even if she wasn’t any [...]

Routt County Youth Services

YouthinRoutt.org WordPress Website Development / Categorized Directory Search / Language Translation Options Routt County Youth Services Coalition is a group of youth serving agencies needing a cohesive web presence to make their collective services more widely available. RCYSC contacted Colomark Media to build a website that would tie all of their agencies into a one-stop-shop [...]

JP Sport Fishing

JPSportfishing.com International Activity Vendor / Mobile Responsive Design / Graphic Design When the good folks at JP Sport Fishing of Quepos, Costa Rica needed a new website to bring their online presence into the modern world, Colomark Media got the call. As with many of the sport fishing outfitters in this region, JP Sport Fishing [...]

Rotary Proud

RotaryProud.com WordPress Website Development / Simple + Clean Layout / Mobile Site District 5440 of Rotary International hosts an annual conference each spring and was looking for a unique and crisp way to capture registrations. In past years, conference registrations were sent directly to a form on the District website. But this approach didn’t give [...]

3 Realities To Better Business

There are certain truths in nature that we simply can’t defy.  For instance, the reality that no matter how hard you try, you will always pick the slowest moving line in the grocery store when you’re in the biggest hurry. Or the fact that your pet will no doubt decide to take a huge, steamy [...]

Get Real, Daddio

You would laugh to see my wife and I curl up in bed at night.  She with her People magazine and “chic lit” (her words, not mine) and me reading something about sales or corporate branding.  It’s funny how much our tastes in literature diverge. So the latest page flipper I’ve finished is called I [...]

More Powerful Than Memory Alone

Whenever I need help getting started on a client’s copy or sales pitch as it were, I find myself referring back to a classic scene in my favorite episode of Mad Men. If you don’t watch the show, you should. It’s brilliant. If your business is related to sales in any shape or form, I [...]

Tell It To Me Like I’m Six Years Old

Ok, right off the bat I’m going to confess and let you know that I’m borrowing my title from Chris Brogan. As I’ve recently finished his book The Impact Equation I’m especially in tune with how people, and marketers in general, articulate their ideas. Chapter 3 in Chris’ book talked about one of his mentors, [...]