What Motivates People?

The folks at RSA Animate have done it again!  They’ve taken Dan Pink’s concept in the book Drive and explained it through animation.  This video makes me think about the times that I’ve been in charge of managing employees and how, at the time, I thought that money was the absolute motivator.

For those that run or manage their business and have team members they are trying to motivate to get results, you might find the information here extremely helpful.  As Colomark Media begins to expand and bring on new partners, this concept of “challenge and mastery along with making a contribution” will most definitely be our theme.  No longer are we simply drawn to potential partners based on the fact that they want to “kick butt” and make a lot of money.  Our focus now is to seek out lifelong learners and those that want to continue learning the craft of online marketing simply for the mastery of it.

Please enjoy:

About David Wittlinger

Gummy Bear addict. Web designer. Copywriter. Social Media Strategist.