Today is Friday and I find myself swimming in desperation to find some inspiration. A bright shining star in the sky of creativity that can point me in the direction of some unique design, welcoming tone, and memorable voice. Is that too much to ask here at the end of a hard week?
5 Ways to Promote Your Facebook Page… With Business Cards
Right as I was in the middle of watching the Dollar Shave Club promotional video on YouTube for the 153rd time I got a call from a client needing some creative ideas. “Creative ideas?” I asked. “Sorry… I’m fresh out.” After what I’m sure was a totally fake and forced laugh at my super-lame attempt […]
Your Customer’s Inbox ~ 2013
So I got an email the other day. Ok, in reality I got closer to 50 emails on this particular day but it’s easier to start my story by talking in singular. Don’t worry, there’s a point coming. As I’m glazing over the lame copy and same old pre-Christmas boring offer I’ve read a hundred […]
Why I Suck At Blogging
Ok. So here’s the embarrassing thing. All day long I talk to clients about the importance of blogging for both SEO benefits as well as prospect engagement. I sit up on my high horse and preach the importance of creating a conversation calendar and an editorial road map. “Think of yourself as a news organization […]
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